2011 Client Roster: ArgentCor

Written by Kandis Knight

Argentcor Adds Lodge Hotels to Their
Growing Portfolio of Prestigious Clients

MINNEAPOLIS, MN, October 27 /Vocus-PRWeb/ -- Argentcor, an emerging business solutions company, announced today the addition of Lodge Hotels to their growing list of prestigious clients.  Argentcor will be responsible for all of Lodge Hotels internet and traditional marketing efforts, and a total redesign of Lodge Hotels main website.
Argentcor, a Minnesota-based brand, is aggressively retaining clients while building their profile as a solid industry leader.  By the end of September 2010 the company secured 58 full-service clients, including Lodge Hotels and retained a specialized staff of 42 business service professionals.  Recently adding an additional 1,000 square feet to their current business headquarters, Argentcor is poised for a rapid growth explosion by January 2011.

Founded by Matt Renner, a Tech Entrepreneur and Mina Carlson, a 15-year marketing veteran, the Argentcor team is well-equipped to handle any business needs, large and small.  Argentcor specializes in, Custom Web Applications, Sales and Marketing Consulting, Sales Training, Complete Media Plans, Video Production, Presentation Development, Custom Online Advertising Solutions, Public Relations Strategies, Brand Development, Brand Management, Search Strategies, Social Media Strategies, Inbound Marketing Solutions, and Operations Consulting.

“We are very excited with the amount of talent and resources our team brings to the table.  Each team member brings a wealth of experience and resources that will only serve to make a greater impact on your project.  Argentcor is committed to going into the 2011 with a strong marketing and promotions campaign, and solid partnerships with businesses large and small who want to see results,” explains Matt Renner, Argentcor’s President.  

About Argentcor

Argentcor™ is a global, enterprise solutions company.  Argentcor provides essential business solutions for —entrepreneurs, home-based business, small businesses, and corporations. 
                Argentcor Public Relations

SOURCE Argentcor


2011 Client Roster: Emerald Marketing Partners (EMP Minneapolis)

Written by Kandis Knight

Emerald Marketing Partners (EMP) emerged onto the Twin Cities entertainment scene in the late 80’s as an aggressive concert promotions and marketing company. 

Over the years the company has grown to become a brand building powerhouse, having worked with and built brands for the likes of:  Ice T, Liquid Ice, King T, 2 Live Crew, Brandi, Vans Warped Tour, Eminem, D-12, Chris Brown, Corey Brewer, John Legend, and The Minnesota Vikings.  Most recently the veteran company has expanded into the reality television realm with LA TV. 

“We started off as a promotion company, following the Bad Boy prototype and doing promotions for artists, then we switched in to more branding and product marketing, and personal branding, now we are venturing into reality television,” explains EMP’s Founder and CEO, Tony Green.

EMP’s growth pattern is also consistent in all the markets EMP does regular business in, Los Angeles, New York, Atlanta and Houston.  International business is a goal of Green’s in the near future, however for now the company is remaining committed to being a Minneapolis based company.  EMP recently acquired a poshy Uptown Minneapolis office space on Lagoon Avenue and has planted roots firmly in the Twin Cities entertainment scene. 

Current EMP projects include, Fabulosity:  A Pampering, Shopping and Networking Experience at The W Hotel (To benefit MOCA (MN), A Model, Talent and Calendar Call, The MN Vikings Official Kick Off Party, and finally a reality television show with LA TV. 

The 15 person EMP staff works 7 days a week when necessary to pump out productions on a grand scale on the behalf of their clients.  The team motto is, “Remain fully committed and happy to do whatever it takes to do a job well” and from the success of all EMP events, they take their motto to heart.

“By the end of the year, we will have had worked with 15 very satisfied clients who are only going to grow and we would love to grow as a family,” explains Green.

In 2010, you can expect to see EMP working with Coke Cola, Nike, Patron, Warner Brother, and FUSE TV if Green has his way. 

“Our goal this year is to step up more campaigns in different parts of the country, sometimes simultaneously, sky is the limit and we are ready,” says Green.

2011 Client Roster: RL

Written By Kandis Knight

Yesterday, RL (of the R & B music group NEXT) dropped a major bomb on the music industry by releasing his new mix CD “The Voice is Back” via his website and his Twitter Page.  The response was astounding once his fans, and everyone missing REAL R & B, took it upon themselves to repost the link!
As the internet was set “a blaze” over RL’s FREE DOWNLOAD several things became clear to everyone watching. The game has officially changed.  Artists can take their destiny (regardless of what the music industry and the radio are dictating) into their own hands and most importantly, R & B is OFFICIALLY back!  (RL is about to give these young cats a MAJOR run for their money). 
The buzz was AGAIN fueled once RL’s legions of loyal fans began listening to the music and talking about it via social media.  Track for track, RL meshes “old school” with “new school” influences in what many are beginning to call a groundbreaking fusion.  RL’s finesse behind the soundboard is evident to those with discerning musical taste and his own unique style will not be easily emulated.  Not to mention that VOICE !
RL eloquently resurrects the “Minneapolis Sound” by making tons of music references to his hometown heroes Prince and The Time.  While also bringing in that hard hitting Atlanta swag.
For those who do not know, Mr. RL-oquent is far from a retired, we think he is actually getting better with time.  If anyone is capable of creating a new music movement, RL definitely is the face of that movement!
Do a little research, check the credits and you will begin to see, this is a man who has been steadily grinding in the shadows, deeply embedded in the Atlanta music scene for almost ten years (working behind the scenes with some of today’s top R & B crooners).
We think it is time for a major deal for RL, a reality show, or let’s lobby to have Cee Lo Green replace by RL on the VOICE (RL is the REAL VOICE).  Not to mention, he is much easier on the eyes and if Ceelo and RL had a singing contest….RL would put him to shame.
If you do not follow RL on social media, we encourage you to!  His tweets and posts are timeless and he let’s fans into a deeper side of who he is not as an artist, but as a man.  While other artists are paying their labels to tweet and post for them and even write their music, RL keeps it REAL.
Visit www.justrl.com today if you do not believe us!  Be prepared to be entertained and inspired by his many thought provoking insights.

2011 Client Roster: HHLO.Net


Contact:    Kandis Knight

Skyzoo, Emilio Rojas and Sha Stimuli
Available for Media Opportunity in Minneapolis

MINNEAPOLIS, MN Feb. 26, 2011 /HipHopPress.com/ -- On Sunday, March 6, 2011 three of the internet’s most buzz worthy hip hop artists, Skyzoo, Emilio Rojas, and Sha Stimuli will be available for a limited "meet and greet" in Minneapolis.

These artists have been consistently featured on the world’s top blogs and music sites such as 2dopeboyz.com, Nahright.com and Allhiphop.com and will be in the Twin Cities as a part of the Hip Hop Lives Online (HHLO.net) 3 year anniversary celebration.

Hip Hop Lives Online a.k.a. HHLO is based in Minneapolis and is one of the Midwest’s best hip hop blogs.  As a part of the anniversary party, well-known and respected representatives from National hip hop outlets will also be in the Twin Cities to help celebrate and meet artists.  Guests and media will be able to meet the featured artists as well as J. Hatch and DJ Pain 1 from Get Your Buzz Up and iStandardProducers.com and Mike Trampe from Hip Hop DX.  All will be in attendance and available for interviews thru Monday.  

Media interested in interviewing these artists and meeting these music industry insiders should R.S.V.P. by emailing:  info@hhlo.net.  

HHLO's 3rd Anniversary Celebration will take place on Sunday March 6th at the Lounge (411 2nd Avenue North Minneapolis, Minnesota 55401), doors open at 10:00 p.m.  Please visit www.hhlo.net for more information.

About HHLO’s 3rd Anniversary Distinguished Artists & Guests


Skyzoo’s lyrics are why Hot 97’s Peter Rosenberg felt confident enough to put the 27-year-old, unsigned lord of the underground among Nas, Andre Benjamin, Lil' Wayne, and Talib Kweli as the top lyricists.

They’re why he was crowned “Best Lyricist” at the Underground Music Awards.
His lyrics tell a story. The story paints a picture. The picture shows the world he knows from all its perspectives.

With his critically-acclaimed debut album “The Salvation,” Skyzoo was both Brooklyn’s narrator and curator. Anchored by vivid storytelling chased by youthful humor, the album hit the Billboard Top 200 charts at No. 14, the fourth-highest position among new artists. Working with a cast of producers that included 9th Wonder, Just Blaze, Nottz, Black Milk, Best Kept Secret, and Illmind, he created a sonic successor to hip hop milestones “Reasonable Doubt,” “Ready to Die,” “Illmatic” and “Only Built 4 Cuban Linx.”

Along with Illmind, the 27-year old emcee released one of 2010’s most highly-anticipated albums, “Live from the Tape Deck” on Jamla/Duck Down Records. The idea is a simple one: beats and rhymes. The gravity of The Salvation will be replaced by raw hip-hop. With features from Heltah Skeltah, Torae, Styles P, Buckshot and Rhymefest, the pair creates the feel of classic, 90s-era cassette tape rap for an iTunes generation.

As CEO of AudioWorx Entertainment, Skyzoo has his eyes and options open, developing ideas for ventures into film, television and merchandise.

From his 2006 EP “Cloud 9: The 3-Day High” with 9th Wonder to his collaborative work with Pete Rock, Hi-Tek, Jake One, Flo-Rida, Maino, Little Brother, EPMD, N.O.R.E, Wale, Talib Kweli, Ace Hood, Sean Price, and Don Cannon, to two nationwide tours with Ghostface Killah and Raekwon in 2009, and a nationwide tour with his Duck Down Records label mates in October 2010, he’s worked with a hip-hip’s who’s who. His songs have been the backdrop for HBO's "Entourage,” Rockstar Games’ "Grand Theft Auto 4: Lost and the Damned,” 2K Sports’ “NBA 2k11,” and ESPN.

Emilio Rojas

In 2005, Emilio Rojas received a phone call from a friend asking if he would like to move to New York. After selling everything he owned, he was living in Brooklyn the next day. Since then Emilio has distinguished himself by releasing several critically acclaimed mixtapes, and taken his place amongst the most anticipated of up and coming artists.

Having the blessing of fellow Rochester-native, and Hiphop legend DJ Green Lantern, (who has worked extensively with Hip Hop greats Eminem, Jay Z, Nas, etc.) has helped solidify Emilio’s place among today’s most buzzing artists. Together the duo have released two critically acclaimed mixtapes, The Natural and recent Life Without Shame, which feature production and guest appearances from Multi-Platinum and Grammy winning producers and artists, such as Boi-1da, The J.U.S.T.I.C.E. League, Nottz, Needlz, B.o.B., Styles P, Killer Mike, Yelawolf, and more. Emilio is clearly in the company of greatness – but like any other rising star he is carving out a space uniquely his own.

The only son of an American mother and Venezuelan immigrant father, his perspective reflects the growing biracial climate in the United States today. Couple that with the fact that his father left his family at a young age and you can identify the source of Emilio’s hunger. These themes are prevalent in his music, they are what make him so relatable. Emilio speaks for those who up until now have had no voice, and he does not shy away from the taboo or controversial.

Emilio can go in any direction, and at his current rate, he is on course to make a permanent mark on the industry, and more importantly continue to grow with his fans.

Sha Stimuli

Being the younger brother of Lord Digga, one of hip hop's notable producers, Brooklyn bred emcee Sha Stimuli's spent most of his youth in the mix amongst hip hop legends like Master Ace, members of the Juice Crew, and Big Daddy Kane. Barely a teen, Stimuli found himself engulfed in an era that exemplified the essence of real New York hip-hop.

Stimuli officially stepped on the hip-hop scene at 14, appearing on Master Ace's Slaughter House LP. When Lord Digga began producing tracks for the Notorious BIG, Stimuli had the privilege of being in the studio while Biggie recorded Ready to Die.  Stimuli knew it was time to grab the torch, and go full throttle with his gift of lyricism when the world was rocked with the tragic and untimely death of Biggie.

Stimuli emerged on to the mix tape circuit, leaving a blazing trail of tracks on some of the hottest mix tapes in rotation.  In 2003, Stimuli attacked the music scene with the release of his first mix-tape "Let Me Show You the Way", where his smooth, conversation like flow, captivated hip-hop lovers. In October, Stimuli was featured in The Source Magazine as their "Unsigned Hype".

In 2004, proclaimed to be the "next best thing "to come out of Brooklyn since Biggie and Jay-Z, Stimuli released his second mix-tape, "Follow My Lead". The following year staying loyal to his fans Stimuli dropped "Switch Sides", a CD/DVD combination where he masters the art of storytelling. Stimuli caught the eye of Lenny S, then A & R of Virgin Records, and soon secured a major record deal.

In 2005, Stimuli displayed his musical talent on a worldwide scale, performing in the first "I Love Hip Hop Tour" in Morocco. After being featured in a barrage of publications, performing at various venues, and making radio station appearances, Stimuli released "New York State Of Mine "in late 2006. The mix tape features Joel Ortiz, Memphis Bleek, Peedi Peedi, and Maino. In August 2007, Stimuli won Best Lyricist for Urban Threshold's 5th Annual Underground Music Awards.

In January 2008, Stimuli and DJ Victorious launched a campaign to release a CD each month. For all of his diligent and creative work, Stimuli took home another award, winning Best Male Rapper of The Year in August 2008 for the 6th Annual Underground Music Awards.

Stimuli continues to be featured in publications from Essence Magazine to the Vibe. He is featured on the new Grand Theft Auto video game and his appearances on BET's Rap City "Spit Ya Game", and both of his MTV2 Freestyles are hailed as having the highest rotation numbers to date. Stimuli also made appearances in the featured film “Fighting” starring Terrence Howard and played the lead role in the independent film “Gotta Get Mine” all while working diligently in the studio on his debut album.

Stimuli’s highly anticipated debut album “My Soul To Keep” was released October 27, 2009 on Chambermusik/Koch/E1.

J Hatch

J Hatch a.k.a. Mogulstatus is the Co Ceo of iStandard (the largest music producer driven showcase and website iStandardProducers.com) and the CEO and Founder of The 'Get Your Buzz Up' Industry Experience.

iStandard Producers and Get Your Buzz Up have been instrumental in the careers of many artists and producers, creating legitimate opportunities and providing major exposure.

Alongside partner Don Di Napoli, J Hatch and team have successfully coordinated their producer showcase in 12 cities and have been sponsored by some of today's biggest brands in the production world including Native Instruments, Roland, FocusRite/ Novation, Ableton, IK Multimedia, ASCAP as well as lifestyle brands such as Monster Energy Drink.

iStandard has also helped producers place tracks with artists such as 50 Cent, Diddy, The Clipse, LLoyd Banks and many more while some of our alum has gone on to produce records for Kanye West, Rihanna and many more. iStandardProducers.com receives over 2 million hits monthly and provides daily blog content as well as bi weekly exclusive content, we also connect new producers with real opportunities with artists, film, video game and television licensing.

Get Your Buzz Up caters towards the artists and is an educational experience as well as a way for artists to grow their brand in a saturated music climate.

For more info log onto GetYourBuzzUp.com

DJ Pain 1

DJ Pain 1 is a Wisconsin-based DJ, producer and educator who has been active both regionally and internationally for over a decade.  He has produced for artists including Young Jeezy, Yo Gotti, Chuck D, Lil Chuckee, I20, Young Chris and more and has provided music for films and television shows, most recently Trey Songz new BET program "My Moment."  Additionally, DJ Pain 1 stays busy as a DJ under the Violator All Star/Record Breaker brand, playing clubs, creating mixtapes for artists including Miami's own Trina, and hosting his own mixshow on 93.1 Jamz.  He is also involved in youth services and instructs and develops academic and arts related programs.  

Press points:
- RIAA Gold certified producer
- Currently working on an album to be released in 2011 featuring artists ranging from I-20 and Kool G Rap to Yo Gotti.
- 2010 Sprite Spark artist
- Two-time UMA (Underground Music Awards) and SIN nominee

2011 Client Roster: Life Long Mentoring Services

Change the Product:  Youth Program Using Street Business Skills Creates Young Entrepreneurs

The Life Long Mentoring Services (LLM) is a light in a cold, dark world for many young chronic offenders.

“In many cases, the next stop for these kids is prison and a life long road to hell,” explains President Corey Byrd, a long-time youth advocate.  “Before these kids even fully understand what life is about, they find themselves in deep trouble that usually ruins their entire life.”

Last year, Byrd was challenged by a group of stone cold juveniles who were especially “hardened”.  Instead of getting discouraged, Byrd decided to change his entire model in a desperate attempt to reach the kids in their world. 

“People do not understand, regular standard of programming is not working with many youth in today’s society, you have to get inside of their minds and pull out the gifts lying dormant,” explains Byrd.  “I decided to challenge them.  I altered my entire standard of programming and started by changing the entire game.”

Byrd, knew the playing field with these youth was mental, so he gave them all a new identity.  “Instead of referring to them as delinquents in my program, they became “Street Wizards” and I called this new game, “Change the Product”.

Byrd wanted to prove to the group that they had excellent business minds, and the same skills they used on the streets could be used in legitimate business.  “So we changed the product,” he laughs.  “The kids thought I was crazy and laughed at me when I told them for every dope deal they “could” have transacted, I needed them to search out a vending or distribution company and add it to our database.”

Within months, the “Change The Product” game amassed a list of thriving vendors and became a real business, a convenience store humbly housed in Minneapolis Sabathani Community Center.  “We currently work with distributors from all across the country, our most supportive distributor is SNC Distributors,” explains Byrd. 

By the end of the year, the group earned nearly $10,000.00 on their own, legitimately. With the proceeds the group earned, they mutually voted to split the profits and reinvest half in inventory and pay themselves the remaining profit.  Most importantly the majority of the youth in the group have not reoffended and have made major changes in their lives.

Lucreative Group

2011 Client Roster: USA Royalty Beauty Pageant


Contact:            Kandis Knight, Publicist
USA Royalty Beauty Pageant

USA Royalty Beauty Pageant Opens 2011 Pageant Registration

Minneapolis, MN ­– On March 1, 2011 registration will open for the USA Royalty Beauty Pageant for contestants across the United States. The mission of USA Royalty Beauty Pageant is to instill a sense of pride and build confidence in young girls and women. 

In addition, to a commitment to ensuring USA Royalty Beauty Pageants are accessible to contestants, from all walks of life, USA Royalty is equally dedicated to assisting “first-time” pageant participants.  USA Royalty Beauty Pageant offers a unique on-line consignment shop for pageant wardrobes, to make pageant fees affordable to more aspiring beauty queens. 

Contestants can enter as many competition categories as they desire, but are required to compete in a minimum of three of the following categories:  a talent performance (of their choice), formal wear, beautiful face, beautiful hair, swimwear and a photogenic competition.

One Queen and two Princesses will be crowned in each division.

The winner of the title for Miss USA Royalty “Summer Fun” Pageant will receive a $5,000.00 cash prize. 

The deadline to register is April 31st 2011 and is to be done on-line by downloading the entry form and paying the applicable registration fees.

The USA Royalty Beauty Pageant will take place July 15th & 16th 2011 from 9 a.m. until 4:00 p.m.  in Minneapolis, MN.

USA Royalty Beauty Pageants have created a wonderful pageant experience that will positively impact the lives of young girls and women. 

Participants who refer a friend that completely registers will receive $30 off of their entry fee per referral.  All contestants that are registered by April 1st will receive a $50.00 discount.

Mark your calendars for September 16th and 17th for USA Royalty’s “Fall Spectacular” Pageant! 

For more information and to register please visit:  www.usaroyalty.org

# # #

2011 Client Roster: Dave Raps

Dave Raps
By Kandis Knight

Download DeLorean: CLICK
Watch Dave's Video: CLICK

At 20 years-old, college student, Dave Raps has a simple name, but that is the only thing simple about him.  Dave Raps is quickly proving to be a complex artist with a lyrical flow reminiscent of Special Ed, swagger like Diddy and hustle like 50 Cent. 

Most recently, Dave proves he has another redeeming quality, a ravenous female fan base, like Soulja Boy.  Keep your eyes on Dave Raps. 

With two tracks circulating on the internet, Dave’s remake of Drake’s “In the Morning” and “DeLorean” already have bloggers chatting and female fans swooning.

His image and buzz have this statuesque emcee already negotiating modeling contracts and endorsement deals long before a record deal.  “Execs are betting on his commercial viability, he in an artist who gets it,” explains Dave’s manager Vee.  “Dave knows exactly what the market is looking for and he is just the artist to fill that void”.

Dave’s colorful graphics and graphic rap stories, are the elements that make movements.

About Dave Raps

In the rap game, Dave Raps is a freshman all-star entering the game with all the swagger of a college graduate.  His debut solo album, H.Y.P.E. (How Young People Evolve) successfully does everything in its power to justify his confidence.  So does Dave’s first single, DeLorean, already “a blaze” in the blogosphere, a track made with the 80’s babies in mind (“Back to the Future”).

Since Dave first started laying tracks, he has been voraciously building a base of fans who appreciate genuine lyrical acrobatics, colorful rap stories drenched in metaphors and abstract thought.  With his futuristic vibe and his uncanny story telling ability, it is no surprise that he is being compared to T.I., Andre 3000, and Special Ed.  After one listen, you will agree, this 6’2”, wildly handsome and debonair kid, is rightfully one of the fresh, new voices in Hip-Hop. 

Possibly his strong Caribbean upbringing might explain why this Yonkers New York Native, commands a crowd so well that he pulls you smack into the middle of his passion fueled reality.  Dave’s melodic flow will effortlessly carry you off into the world of “Dave Raps” where track after track, a unique adventure in sound and composition are tantalizingly presented.  Even the most astute Hip-Hop connoisseurs respect Dave’s movement.

Fans adore Dave’s hybrid style, his New York flair fused with a sweltering Southern style drawl makes his music soulful yet gritty. His music is unique in the sense that he bridges honesty with creativity and he opens his inner thoughts as he examines outer influences. Dave is in tune with what people want to hear from rappers of the day and he has his lane clearly carved out and his foot is on the gas.  Keep your eyes on Dave Raps.

What the Music Industry is saying about Dave Raps:

Dirty Friendz.com says:
"80′s babies gonna love this. Dave Raps take us back, as in Back To The Future with his cleverly titled track ‘The Delorean’. Taking us on a ride to the future and back again with a flow that rides the beat perfectly. This is the first track from his upcoming project H.Y.P.E. Stay posted for more from him soon."   

Left Over Cake.com says:
"The latest track from Dave Raps, nostalgically titled “The DeLorean”. This is the first track off of Dave’s up and coming project H.Y.P.E. which drops 2/11/11 at daveraps.net. More fire. This guy is making rounds on the net and soon enough he’ll be making rounds on your favorite radio station. Give it some more time and I bet he’ll be flying off of store shelves everywhere." 

Splash Joy.com says:
"I am becoming more and more glad I opened up the original email I got from this homie’s management way back when. He has provided me with nothin but JOY in my ipod ever since. I absolutely love the artwork for this upcoming project too. Be on the look out for H.Y.P.E. EP dropping on Friday, here we go with the opening track"

Dope Native Boy.com says:
"Dave Raps? He does Rap. Taking from the theme of Back To The Future Dave going in on a up tempo beat and kills it."

Tufts Roundtable Commons says:
"So i really like the backbeat to this, which is interesting, because it is kinda repetitive and we know i hate that shit. this is the first track off dave raps’ newest project H.Y.P.E. (dropping february 11). he spits pretty damn well, not gonna lie, and he’s got a little more bite than most rappers who kinda just flow more smoothly. both styles are fine, but i feel like we haven’t been posting enough edginess. he’s also managed by vee nyce, who’s
really quite chill.” 

Rock The Dub.com says:
"To build-up for H.Y.P.E., an EP of originals that Dave will be released this Friday on daveraps.net, he drops this Back To The Future-minded track. I imagine the thought is “bringing it back with style”, but there’s nothing in this that screams “vintage”. No Michael Cole. Shit’s fly regardless, because Dave beeeeen in the future. Should’ve left that sangin’ in the hook in the past… or is that the future? His past, our future. Days of Dave’s Future Past. No? Nevermind."

Generation Vision.com says:
"Ok real talk, this goes hard. It’s the newest offering from Dave Raps that will appear on his upcoming H.Y.P.E. project coming Feb. 11, which will feature all brand new music." 

For media inquiries:

Kandis Knight
Dave Raps

For more information and to support:  www.daveraps.net

2011 Client Roster: The Retired Player's Association

Super Bowl Kick Off Event: Carl Eller’s “The Future of the NFL” Press Conference to Address Collective Bargaining Agreements

Eller’s address will include his insights into the current state of the NFL, NFLPA, and current issues facing the NFL including Collective Bargaining Agreements. NFL greats, Marv Fleming, Dave Robinson and Mel Renfro will also be on hand to offer insight.

02.02.2011 – Arlington, TX, – In conjunction with Superbowl Kick Off Events, NFL Great, Carl Eller will be holding a press conference on Friday, February 4th 2011 at 8:00 a.m. CST. Carl Eller and the Retired Players Association will address the state of the NFL from retired player’s unique perspectives on a specially chosen, elegant, vintage rail car as a symbolic gesture. The event will be located at the Union Pacific Railroad, 2112 E. Randol Mill Road, Arlington, Texas.  This event will be open to the public and will be telecast worldwide via USteam.

The title of the press conference will be “The Future of the NFL”. Eller will passionately address young NFL players and the public. Eller’s address promises to fully educate non-players and player alike about the ramifications of Collective Bargaining Agreements. “Super Bowl XLV will be the last game played under the current Collective Bargaining Agreement,” explains Eller.

“I want to address the public to educate and inform. We chose to host this address on The Union Pacific which is a highly symbolic venue because it reminds us of the significance of the past, and the role it plays in this year’s Super Bowl.”

According to Eller and the RPA, this analogy can be applied directly to the plight of the retired players and their messages of reform the NFL and the NFLPA. Eller, a former Minnesota Viking Defensive End and Pro Football Hall of Famer, is a staunch advocate for players, aspiring, current and retired. 

“Current players, including rookies in this years’ draft have no idea of what is at stake in the negotiations. They risk billions of dollars at the bargaining table. This of course will affect the current players, who will soon be, retired players,” explains Eller.

The highlight of the presentation will be the announcement of the Retired Players Association’s heath care program SecuriCare, a national network of clinics and hospitals in pending partnerships with the Mayo Clinic, Johns Hopkins Hospital and Scripps Clinics.

This network has collective assets that will bring billions of dollars of medical care and technology to the retired players to help with health issues that retired players continue to suffer from. 

The Retired Players Association has already helped hundreds of retired players with severe and debilitating medical problems and is now rolling the program out to retired players nationally.

SecuriCare will provide the retired NFL players a cohesive, easy-to-use, network of thousands of expertly trained and skilled medical professionals. This will create a prestigious health care network which is quite possibly the world’s best health care plan and is far superior to anything provided thus far by the NFL or the NFLPA. 

Special invited guests include many sports figures and organizations including The Grid Iron Greats, NFL Alumni, and the NFL Players Association.

About Retired Players Association

The Retired Players Association is dedicated to providing powerful national advocacy and collegial support for retired professional football players, their families and the community at large. 

The RPA’s specific area of focus is to raise awareness and funding in support of medical research in the areas of Alzheimer’s and ALS, particularly as it relates to repeated head trauma. The RPA provides financial assistance for members suffering from these illnesses. 

Additionally, the RPA lobbies nationally for more comprehensive medical benefits for retired athletes.

Admission to the press conference is free, but seating is limited.

For more information and to support: www.retiredplayersassociation.com

For media inquiries: 

Kandis Knight

Public Relations
Retired Player’s Association


2010 Client Roster: Just Tunes

Written By Kandis Knight

With the Holidays just around the corner, finding a perfect gift to give Holiday guests is challenging, your goal is to give gifts that will give your guests a charming reminder of your event long after it is over. When buying a gift for a large group of people it’s simply impossible to buy a keepsake chosen for each individual.

Music, with its broad-based appeal is a great choice, but how do you find the right music to please all your guests and still have a unique flair related to your event?  Now party planners can let their guests choose their own music downloads, while also giving their guests a long-lasting memento with a personalized picture and text message.

Focus Right Marketing has launched a new e-commerce website for consumers, event planners, promotional agencies and corporations to create and purchase personalizing music download gift cards and have them delivered within five days or sooner.

The company has been marketing JUST TUNES music download cards in the business-to-business market for the past two years and felt that the time is right for a B2B and B2C self-service web solution that offers the convenience to customize promotional music download cards in a 3-step online process.

With the launch of its website, JUST TUNES , visitors can upload a picture and a unique message and have it placed on the face of a JUST TUNES music gift card, which are preloaded with a choice of 3, 5, 10 or 15 downloads. The music cards ship within 48 hours and can be delivered via next day air if requested. In addition, FRM provides the flexibility to order as few as 25 cards per card design.  The online process takes a few minutes and the personalized cards can be used for promotional/incentive giveaways.

The music gift cards are redeemable for music downloads at JUST TUNES, where cardholders can select from over 2 million songs, and quickly download the songs to their computers without any special programs – and the songs are compatible with iTunes, iPods and most other mp3 players.

Focus Right Marketing president Carl Francese states, “We’re really excited about the new opportunity customized music download cards offer marketers.  With a few simple steps on-line, you can have a promotional item at your door in just a few days that associates your brand or event with music. And we all know consumers love free music.”

About Focus Right Marketing

Focus Right Marketing (FRM), a New York marketing firm, specializes in offering advertisers a one-stop-shop for high-quality music promotions, with digital content from the major and Independent record labels.

FRM integrates cutting-edge web technology, creative design elements, music rights management and media distribution to deliver measurable music promotions with impact at all levels. FRM promotions motivate audiences while also deepening the relationship between marketers and their customers.

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