Successfully utilized traditional public relations, media outreach, social media and
database systems to generate publicity for the launch of the film, A Deeper Shade of Blue.
My work involved researching and creating a custom database of film and surf related contacts, distributing the press releases and maintaining the resulting new media relationships. My work resulted in great placements on various "surf" related websites, such as Surf Transworld (above), a leading industry publication that has a monthly audience of 952,000. Thanks to my efforts, we successfully targeted the taste makers needed to cause an industry buzz and a successful movie launch. |
2013 Client Roster: A Deeper Shade of Blue
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